‘The Fire Mages’ launch: promotion results
My first epic fantasy book, ‘The Plains of Kallanash’, was published in September with no promotion, apart from me wittering excitedly on social media. It performed exactly as you might suspect (around 60 sales in the first month before flatlining, and only 3 reviews). I always intended to delay heavy promotion until I had at least three books out, but the new book, ‘The Fire Mages’, is a much more marketable candidate (coming of age, young girl finding her powers, loads of magic), so I wanted to give it a bit of a head-start without pushing the boat out financially. The plan was to keep it at $0.99 for the first two weeks after release, combining that with some promotion every day. The first week would be smaller sites, with the big hitters in the second week. The objective was to generate steady sales which would give the book some […]







